Post Office TV Commercial tries to pull online customers away
Oct 11

The latest U.S. Post Office TV commercial is trying to get the public to take a great leap backwards by not engaging in online transactions. The Post Office commercial tries to strike a wedge between online and postal commerce by using the security card. Here is what the post office TV commercial says as it shows families putting important letters on the kitchen refrigerator and corkboard:

“A refrigerator has never been hacked. An online virus has never attacked a corkboard. Give your customers an added feeling of security of printed statement that a receipt provides. With mail.”

On one hand, the Post Office is doing the right thing by finding reasons for customers to change their behavior and switch. Security is a good reason. But the question arises on whether consumers will view it as a complete reason. Is

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Roth IRA contribution limits
Oct 7

roth iraRoth IRA is a retirement arrangement that is extremely appealing with all the benefits it offers. However it comes with its own share of restrictions and contribution limits. First and foremost, it is very important to be up to date with the changes made in the contribution limits for the government revises the rules every year and to know more about this roth-ira.org comes to the rescue.

The contribution limits has two primary determinants, age and the income category that is your modified AGI. Read more…


10 Points On Startup Decision: Alone or As a Team
Sep 27

It’s a critical decision for the entrepreneur that you make before you’re sure and determines you business future: Do you do it entirely  by yourself, or do you build a team first, then build the business?

I had an interesting conversation about this last weekend. They were talking about a credible product line that could disrupt a niche industry, maybe. I saw this choice looming up. I thought about it during a two-hour drive home. This is an especially difficult choice to make because you make it right at the beginning and it determines so many other choices, but all in the future.

Here are some thoughts I had about the trade-offs:

  1. There’s an identity question at the core: Do you like working on your own? Do you like partners to talk to? Can you share decisions? Would you rather control it all?
  2. Putting together a team can daunting. You ne

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Stopping a Greek drama from becoming an economic tragedy
Sep 24

The stakes are high: in our inter-dependent world, we really are all in this together. Greece’s difficulties are our difficulties, and if a solution is not found, the consequences could be extremely serious. Serious, but eerily familiar.

Dawn Holland, an economist at the National Institute of Economic and Social Research, told Channel 4 News: “The worst that can happen is a return to what we saw in 2007-08 in the banking sector. The banks ceased to lend because they were on the brink of bankruptcy. This brought the investment cycle to a standstill.”

This tipped several economies, including Britain, into recession – and it would be the same story if Greece is not dealt with and market confidence restored, she said.

Politicians have to get a handle on Greece.

Channel 4 News asked Paul Kavanagh, a partner at stockbrokers Killik and Co, to imagine the worst.

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Trade association index sees further drop in consumer confidence
Sep 23

Consumer confidence in the economy has dropped for the fifth consecutive month, according to a trade association survey.

The Arlington-based Consumer Electronics Association said its CEA Index of Consumer Expectations fell to its lowest level since the group began tracking consumer sentiment in January 2007. The index stood at 156.8 in September, down two points from last month and six and a half points below this time last year.

Sentiment took another step down in September as deep drops in equity prices stymied any hope of a return of consumer optimism, Shawn DuBravac, CEAs chief economist and director of research, said in a statement. The ensuing European debt crisis and the news of additional quantitative easing have consumers mired in uncertainty.

Consumer interest in technology also fell in September.

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Online Music, Video Companies Turn To Facebook Feed
Sep 23

Facebook has received mixed reactions to its latest update from people using the social network, but the changes could prove crucial for many online media companies, according to The Boston Globe.

As the scale of Facebooks user base has increased, the company has attempted to streamline the fast-paced flow of new comments, updates and activities. Now a new feed along the side of the page offers the fastest stream of information to date, with the added feature of incorporating the growing number of media apps and services.

The feed lists when a users friends are listening to a song or watching a video, with a link to the service. Some of these services are free and clicking the link automatically signs users up, while others are for-pay and the link offers users the opportunity to sample what their friends are listening to.

“The more you help people discover music, the more social it is, the more they will be engaged,” Jon Irwin, president of Rhapsody, told the Globe. Read more…

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